With a combined experience of 50+ years running and marketing SME businesses, we have learned a thing or two! In this podcast cover some of the real world issues that we’ve come up against with our clients and the solutions the resulted. We make no apology for the fact that these are our experiences and opinions. They may resonate, they may not. But hopefully they will be entertaining, and informative.
Episodes
Jan 9, 2020
Jan 9, 2020
17 min
Happy New Year from Marketing Matters and with it brings the beginning of a new season of our podcast, this week inspired by 'The Infinite Game' (by Simon Sinek). The way we think about marketing can be impacted by our focus on the short term and hitting targets, rather than the wider vision of the organisation. The real long term objective is about staying in the 'game'.
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