The Marketing Matters Podcast

S5E1 - Should I be using e-commerce as part of my business?

September 23, 2021

Few, if any businesses can ignore the web. Virtually every business has an e-business element. In our new podcast series, we are talking e-business and how to make technology work for you.

While e-commerce is about taking orders online, shopping carts etc, the term e-business is much broader. It's about how you leverage technology. Even if most of your transactions are offline, you will be using web technologies to benefit your company more than you realise. Starting with a focus on e-commerce, series five of out podcast looks at how to maximise the benefits, and minimise the pain of using technology in your business.

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