The Marketing Matters Podcast

S7E1 - Realities of running a small business: Clarity of a plan

October 6, 2022

In this episode, we look into the issues with planning when running an SME business and why for many people it is a continual challenge.

To fail to plan is to plan to fail
Benjamin Franklin

But

No plan survives first contact with the enemy
Much quoted by military strategists throughout history!

So why bother.

Listen to the podcast to find out!

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